Keyword and Link

One of the most effective ways to promote your business online, especially if you use search engine optimization to build traffic is linking. 


Below are some of the strategies that I use to make linking more effective, as well as raise your rankings in the search engines. 


Do your homework first. 
This means actually doing a search in the search engines to find out how sites get to the top, i.e. what keywords they use, how their pages are optimized, etc. 

Find Writing Work

Are you looking for new writing work? It can be a challenge to build a career in any area, but it is often even harder to do so when you are in a smaller town. Sure, there may be a huge market for talented freelancers in your area, but let’s face it, it is not New York where you can find countless job vacancies in your field of freelance writing. When you are looking for freelance writing work, it is important to look outside the box as well as trying the tried and true employment options.

As writers work to build their career, it can be challenging to do so if they do not live in an area that is known for having publishers. So, when you get an assignment, you need to ensure that you do it thoroughly and right on task for what the client is looking for. Do not present a piece of work without making sure that it is the best you can give.

Site Tracking

It is a fact that traffic, or the number of people who visit your site, could make or break an online business. After all, we cannot sell our products if no one would get to know about them. 


The problem is, most webmasters would rather concentrate on generating more traffic by dabbling in countless marketing strategies instead of honing a particular one to perfection. The former is susceptible to new risks, while the latter eliminates old problems for improved performance.